Propaganda Project Examples

Here are a couple examples of ads I made up very quickly (so they're not perfect). but just to give you an idea...

This is an example made with photobucket. The company name is "Cassie's Christmas Creations." The slogan is "What's cool for yule!" "Don't be the only one to miss out" and "Christmas decorations for everyone's taste" are examples of bandwagon. If I ad a picture of happy children with their stockings, this would be an example of transfer. Adding a picture of a famous person decorating her tree with the ornaments would be an example of testimonial.
This is an ad for collages my collage company will make with your pictures. The 3 "Cs" is my logo. "We'll turn your ordinary pictures into an eclectic collage" may be a slogan, although I don't think it's the best! "Nothing but the best" is an example of glittering generality. "Soon, everyone will have one" is an example of bandwagon. "Lindsey loves them" is an example of testimonial (I am using my sister as a fake celebrity. You can make up a celebrity, too!)

Suggestions: use your digital camera to take pictures of your product. Then make an ad using those pictures. Including friends and family in the pictures will use the plain folk technique. Including many pictures of you product will employ repetition. Come up with a catchy slogan that no one will disagree with, that sounds nice to use glittering generality.

Day 4; F451 & Propaganda Practice

1. Propaganda Ad Project Progress Check: Answer and turn in the following questions:
   Have you started on the propaganda project?
   What kind of companies and products have you brainstormed?
   Have you settled on any of these?
   Explain any other work you have done for the project. If you haven’t, take out a sheet of paper and do step 1 (brainstorm company, logo, products) now.
2. Propaganda Practice
   Identify propaganda techniques employed in this commercials.
   Aeromexico: http://www.youtube.com/watch?v=haflXgQ9lxk
3. Propaganda: Group Practice
   In groups, students determined propaganda techniques used in various magazines ads.
4. "Get into My Head" Characterization assignment for the book.
   From what we have read so far, write one thought or feeling in the heads of Guy and Clarisse. These do not need to be quotes. They should be your own words.
   Continue adding to the heads as we read the book.
   You can use the back to make additional notes about the characters.
   Continue reading
5. We finished reading assignment #1 (page 32 "put a stop to his plan")
6. HOMEWORK: Complete a vocabulary activity for the 5 remaining words from reading assignment #1. Students had about 12 minutes to work on this at the end of class. Answer study question for reading assignment #1. There will be a quiz on Monday.

9 December: F451 Day 3

1. Vocabulary Practice: choose 3 words from reading assignment one. Complete a vocabulary activity of your choice for each.
2. Propaganda Advertisement Project assigned. Due December 17
3. Notes (handout)

• "fahrenheit 451" is the temperature at which books burn.
• Salamander: mythological reptile, resembling a lizard, that was said to live in fire. It endures the flames without burning. Symbol of survival and unconquerability.
• Phoenix: in Egyptian mythology, a lone bird that lives in the Arabian desert for 500 or 600 years and then sets itself on fire, rising renewed from the ashes to start another long life; a symbol of immortality
• Hearth: fireplace, a symbol of the home

4. We continued reading to page 16 "I never saw them before in my life." Students should answer questions on the back of the notes handout as they read.

5. Continue adding information to character notes about Guy and Clarisse

Beginning Fahrenheit 451: 5 December

1. Journal: "Thought"
   How does language make thought possible?
   How might increasing your vocabulary help you be able to think better?
   ½ page minimum
   Add to journal: "You don't have to burn books to destroy a culture. Just get people to stop reading them." - Ray Bradbury. **How is this true? **What does reading have to do with culture?
2. Fahrenheit 451 audio book and book online
   •AUDIO BOOK
   –See “Fahrenheit 451” folder on y-drive.
   –Open the “AUDIOBOOK” folder.
   –There will be 4 folders, one for each CD of the book. (AudiobookPart1, etc.)
   •COPY OF BOOK ONLINE:
   –http://kisi.deu.edu.tr/murat.goc/451.pdf
3. Class sets of the novel:
   •We only have a class set. You will be assigned a book number. You are responsible for this book while you are in class. If it is not here for the student in the next class who uses it, you will be penalized.
   •If you miss a day, you are responsible for coming to this blog to see what part of the book we read. You are responsible for reading it before returning to class. Use the above link or come by the classroom before or after school to borrow one of the extra books.
   •Extra books: I have a few extra books that will be checked out on a first-come, first-serve basis. You have to come AFTER or BEFORE school to get a book.
   •Book numbers: You will have the same book in class for the duration of this unit. You will be responsible for any damage done to the book while in this class.
4. Vocabulary. Read the following sentences. What do you think the underlined words mean? Make an educated guess.
   1. With his symbolic helmet number 451 on his stolid head...he flicked the igniter and the house jumped up in a gorging fire.
   2. Impossible: for how many people did you know that refracted your own light to you.
   3. And if the muscles of his jaws stretched imperceptibly, she would yawn long before he would.
   4. He felt that the stars had been pulverized by the sound of the black jets and that in the morning the earth would be covered with their dust like a strange snow.
   5. And the men with the cigarettes in their straight-lined mouths, the men with the eyes of puff adders, took up their load of machine and tube, their case of liquid melancholy and the slow dark sludge of nameless stuff, and strolled out the door.
   6. Light flickered on bits of ruby glass and on sensitive capillary hairs in the Nylon-brushed nostrils of the creature...
   7. Below, the Hound had sunk back down upon its eight incredible insect legs and was humming to itself again, it multifaceted eyes at peace.
5. Fill in blanks to Reading Assignment #1 vocabulary definitions:
   1) emotion
   2) Deflected
   3) Senses
   4) Powder
   5) Gloominess (depression)
   6) Diameter
   7) Faces
   8) Projectiles
6. NOTES
   Imagery: language that appeals to the senses.
   Listen to the first paragraph of Fahrenheit 451. What senses do the words appeal to?
   Sketch the images that appealed to you. Now read the paragraph and add to your imagery notes.
7. NOTES TO CONTINUE WHILE YOU READ...
   Characterization. As you read, you will take notes on the characters Guy and Clarisse. What do you learn about their personalities? Do they change? If so, how? Compare/contrast with Equality from Anthem.
   Guy
8. We will continue reading on Tuesday.
   
   Clarisse
   
   
   
   
   
   

Introducing Fahrenheit 451. December 3

1. Students turned in Anthem essay (final draft, rough drafts, and prewriting)
2. Journal: “Books” Write about your childhood memory or memories of books.
   •½ page
3. Extra Credit Option:
   •Donate new or gently used books (adult, not children) to the Bibliophiles book drive.
   •These books will be sent to troops overseas.
   •7 daily points per book
4. Introducing Fahrenheit 451 (handout)
   •Read the passage about the book at the top of the handout.
   •In your own words, what is the book about?
   •Write what you think the underlined words mean.
5. Vocabulary (underlined words in passage on the handout)
   Rabidly (adverb)
   •Rabid: adj. irrationally extreme in opinion or practice
   •Censored: verb. suppressing or editing parts that are objectionable (that the government, perhaps, doesn’t want people to know)
   CENSOR (additional definitions for the word). noun or verb
   1.Someone who examines literature or information for the purpose of suppressing parts deemed objectionable on moral, political, military, or other grounds. (noun)
   2.any person who supervises the manners or morality of others. (noun)
   3. to forbid the public distribution of (verb)
   4. to subject to political, religious, or moral censorship (verb)
   •Chastised – verb. Punished, criticized severely
   •Insipid – adj. flat, dull, uninteresting
   •Shunted – verb. Moved aside
   •Apathy – noun. Absence of emotion or excitement (remember the root “path” means “feeling.” the prefix “a” means “without”
6. “The Firebrand” Active Reading (article, 2nd handout)
   •Follow the instructions on the second half of the handout.
7. Due today during class: The handout with vocabulary and active reading questions
8. Anthem Tests Returned
   •If you turned in the chapter questions on the day of the test, you received 5 extra points on your test (it’s not on the grade on your test, but it’s on the grade in the computer)

No homework: the work we did today was due during class.

Dec 1: Essay Revising and Editing

• Students typed, revised, and edited their essays in the computer lab today.
• Specific instructions were given via PowerPoint. Those instructions can be found at this link
• Final drafts are due at the beginning of class on Wednesday.
• Students will NOT be allowed to leave class to print in the library. This should be taken care of BEFORE COMING TO CLASS!

Propaganda, Logo Commentary, Grade Reports, and Extra Credit

1. Students turned in rough drafts of Anthem essays.
2. Journal: "Advertising" What are some of your favorite commercials? How are you affected by advertising? Write about a time you know you were influenced by an advertisement Students took notes on different types of propaganda
3. Students read the article "The Swooshification of the World" then wrote a logo commentary of their own.
4. Students were given grade reports and test extra credit options.

Propaganda Notes:
What is Propaganda: SPREADING INFORMATION; BIASED; APPEALS TO EMOTION
Different types of propaganda:

1. Bandwagon: Tries to persuade everyone to join and do the same thing. “Everyone’s doing it!”
2. Testimonial: endorsement by a celebrity
3. Euphemism (or Doublespeak)try to obscure the meaning of what is being talked about by replacing plain English with deliberately vague jargon.Examples:the term "strategic misrepresentations" as a euphemism for "lies." Or "employee transition" as a substitute for "getting fired"
4. Fear - attempts to reach you at the level of one of your most primitive and compelling emotions. Politicians use it when they talk about crime and claim to be advocates for law and order. Environmentalists use it when they talk about pollution-related cancer. Fear can lead people to do things they would never otherwise consider.
5. Glittering Generality The slogan is so attractive that the audience does not challenge its true meaning. Examples: "The American Way" "support our troops" "the common good" Using words so strongly positive in emotional content that just hearing them makes you feel good. The words express a positive meaning without actually giving a guarantee.
6. Name Calling: criticizing another person or product
7. Plain Folks: Suggesting something is practical and a good value for ordinary people. Appealing to common people
8. Rewards – toys, gimmicks, kids’ clubs, rebates, etc.
9. Transfer - Transferring good looks, feelings, or ideas to the person who the propaganda is meant to influence. Suggests positive qualities to be associated with the product and the user.
10. Repetition - a jingle, word, or image is repeated over and over again, and gets stuck in someone’s head, so they buy the product or believe what is being said.
    

"The Swooshification of the World"
Vocabulary
Ubiquitous – existing or being everywhere, esp. at the same time; omnipresent (ubiquitous fog)
Subliminal – existing or functioning below the threshold of consciousness (subliminal advertising)
Literary Term:
Tone: a writer’s attitude toward his subject and/or audience
Hyperbole: exaggeration (I’m so hungry I could eat a horse)

Assignment: Logo Commentary. What is a commentary? It is anything serving to illustrate a point or prompt a realization.

•

• Brainstorm: jot down (make a list or draw) as many logos as you can think of.

• Choose one and write about it with an exaggerated tone as Rick Reilly does in “Swooshification.”

– 100 word minimum

• Illustrate. Draw (with detail) or find at least 3 images that express your tone.

GRADE REPORTS AND EXTRA CREDIT: See this link for information, instructions, and due dates.